Toowoomba Dermal & Oedema Clinic
Toowoomba Dermal & Oedema Clinic is the first allied-health skin clinic in Toowoomba, led by Dermal Clinician Genevieve Topalov.
They specialise in managing skin, lymphatic, and adipose conditions with a focus on expert advice and personalised treatments — advanced therapies for acne, pigmentation, rosacea, eczema, and scarring. Genevieve is also an accredited lymphoedema therapist, helping clients manage lymphoedema and lipoedema.
Following a period of rapid growth since the clinic's launch, word-of-mouth and referral bookings began to taper off.
Consistent bookings through Google Ads
Word of mouth and referrals can only get you so far. Relying on them alone rarely sustains consistent growth — leads are unpredictable and few and far between. Paid advertising offers consistency, precise targeting, and the ability to reach a much wider audience, quickly.
We implemented a Google Ads campaign to acquire consistent bookings for the clinic, reaching potential clients searching for the exact services TDOC offers.
1 month with Apto
Without fancy digital jargon, here's the run-down.
In just over one month of working with TDOC, we generated 27 new client bookings for the clinic.
Each booking cost the clinic $40, with the potential to generate over 10× that amount in return. This is what we call a fantastic return on investment — and it showcases the power of Google Ads and quality digital marketing.
Ready to generate consistent customers?
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